Overview: Online & Offline Client Acquisition Methods
As a lawyer or tax consultant, you are constantly on the lookout for new clients. But how exactly do you go about it? In this blog post, you'll learn how to attract new clients as a lawyer or tax advisor. Follow our guide and you will soon enjoy a full appointment book!
Win clients online
For many lawyers, it is becoming increasingly difficult to reach and win over new clients in the traditional way. There are many reasons for this, ranging from increasing competition to a fundamental change in the way people search for lawyers. This is because many people with legal questions now no longer rely on recommendations from family and friends, but use the Internet to find out about law firms and their services.
SEO & SEA: Client acquisition for lawyers
SEO and SEA are two sometimes very different, yet powerful tools that can help lawyers get found online. But which of the two is best for lawyers? This blog post will look at both options and try to shed some light on them.
SEO and SEA are two basic strategies for lawyers to improve their client acquisition. These are two different approaches to law firm online marketing.
In many ways, SEO and SEA complement each other and thus represent a powerful set of tools for client acquisition. We therefore recommend every law firm to integrate both strategies as part of the firm's marketing.